Tuesday, August 31, 2010

Chrysler dealers get details on adding Fiat sales | detnews.com | The Detroit News

Alisa Priddle / The Detroit News

Detroit -- Chrysler Group LLC dealers who came to Detroit worried about how much it would cost to add the Fiat brand to their showrooms, emerged from a meeting Monday with Chrysler officials energized about the brand and eager to submit their bids for a franchise.

"There was a lot of interest in that room," said Chuck Eddy of Bob and Chuck Eddy Chrysler Dodge Jeep of Austintown, Ohio.

Eddy was among 400 dealers from across the country who have three weeks to submit a proposal. Chrysler will choose dealers for 165 markets in October; that number will grow to 200 over the next few years as more Fiat products become available for American buyers. Read more at detnews.com The Detroit News

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